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Napa Valley might be world famous for its obscenely bold red wines… but if you’ve been paying anything above $40 retail for Cabernets, I’ve got some bad news you’re spending 80% on shiny packaging and middlemen. That’s stuff you can not even taste!
Napa Valley might be world famous for its obscenely bold red wines… but if you’ve been paying anything above $40 retail for Cabernets, I’ve got some bad news you’re spending 80% on shiny packaging and middlemen. That’s stuff you can not even taste!
It’s actually $20 — the same as the $100 bottle!
Above $30-40 you’re really not tasting any upgrades. Why? There’s a limit to how much you can spend on making the wine better. Once you’ve paid for the best fruit and the best oak, the rest is just going on the Chateau-le-Ripoff brand name.
Exactly the same as the $100 bottle but for 1/3 of the price!
Above $30-40 you’re really not tasting any upgrades. Why? There’s a limit to how much you can spend on making the wine better. Once you’ve paid for the best fruit and the best oak the rest is just going on the Chateau le Ripoff brand name.
If you spend TOO little, you’re basically stuck with the cork and glass. There really isn’t any leftover money to buy quality fruit.
Go for the sweet spot. The real trick is not to pay too little… or too much.
If you spend TOO little, you’re basically stuck with the cork and glass. There really isn’t any leftover money to buy quality fruit.
Go for the sweet spot. The real trick is not to pay too little… or too much.
The truth is… there are only TWO things you can taste. Great grapes and talented winemaking.
And those cost a lot less than you might think…
The truth is… there are only TWO things you can taste. Great grapes and talented winemaking.
And those cost a lot less than you might think…
Here’s the real secret…spend less on expensive sales and marketing and more on the stuff you can taste.
That’s what we do at nakedwines.com.
We support talented independent winemakers up front. It means they can spend more on making great wine and less on things you can’t taste.
Maybe we’re not right for each other.
But if you thought some of that made sense, here’s the real secret…spend less on expensive sales and marketing and more on the stuff you can taste.
That’s what we do at nakedwines.com.
We support talented independent winemakers up front. It means they can spend more on making great wine and less on things you can’t taste.